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Red Squirrel
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Post by Red Squirrel »

Firefox Goes For-Profit
Lisa DiCarlo, 08.03.05, 6:00 AM ET

NEW YORK - In less than one year, the open source Firefox Web browser has been downloaded onto more than 76 million computers worldwide. Now, the Mozilla Foundation, the non-profit entity that develops and distributes Firefox, is forming a for-profit subsidiary that will eventually capitalize on the browser's popularity.

The Mozilla Foundation will announce today that it has formed a wholly-owned subsidiary, Mozilla Corp., that acknowledges the economic value of the Firefox browser, and will attempt to get a return on it without violating the fundamental tenants of the open source Mozilla Foundation.

"We want to make money if and when it's appropriate for the goals of the project to do so," says Mitchell Baker, president of the Mozilla Foundation. "We don't just want to pull money out of Firefox."

She says that the goal of the new corporation is not to get a return on anybody's investment because "there are no investors." The foundation will be the sole owner of the corporation, and Baker will be its president. She stressed repeatedly that the goal is not to unlock value by immediately jumping into deals with partners. In fact, Mozilla Corp. doesn't even have any short-term plans to seize upon any revenue-generating opportunities.

"But we have to be organized in such a way to move forward once the opportunities arise that we want to take advantage of," Baker says. Mozilla gets many requests from companies who want to build applications on top of Firefox, or otherwise want to know how to get in on the action. "These questions were not being properly addressed, but now we'll have greater action of freedom and response." The subsidiary "lets us deal with revenue, talk about revenue and think about it in a setting broader than a nonprofit allowed."

Indeed it does have value. The Firefox browser, which boasts versions for Mac, Linux and Windows, has an 8.7% worldwide market share, according to July statistics compiled by NetApplications. Microsoft's (nasdaq: MSFT - news - people ) Internet Explorer still has a commanding lead with 86% of the market, but according to NetApplications, IE is losing .05% to 1% of share per month. That could be because Firefox has been deemed by many tech pundits to be faster, more secure and generally technically superior to IE.

Today, the only real revenue generator for Mozilla is a secondary pull-down search box that lets users choose which search engine they want to use, including Google (nasdaq: GOOG - news - people ), Yahoo! (nasdaq: YHOO - news - people ), Amazon (nasdaq: AMZN - news - people ), eBay (nasdaq: EBAY - news - people ) and Creative Commons.

Baker says partnerships with these companies generate several million in revenue annually for Mozilla.

The new subsidiary, which will employ a few dozen people, will address revenue opportunities only within the goals of the foundation, which, according to its charter, is to "preserve choice and innovation on the Internet."

"We know that the best thing for users is not to try to make as much money as you can out of that product," says Baker.

That would seem to contradict the point of setting up a for-profit subsidiary, but since there are no investors waiting in the wings to be made whole, Mozilla has the luxury of picking and choosing deals. And there are many business opportunities it is not interested in pursuing, like auctioning preloaded bookmarks in Firefox.

The two-year-old Mozilla Foundation traces its roots to Netscape Communications, the pioneering company that developed the Navigator browser and was subsequently squashed out of existence by Microsoft. Mozilla, a contraction of the words Mosaic and Godzilla, was the original name of Netscape. That company was eventually bought by the AOL division of Time Warner (nyse: TWX - news - people ). Today the foundation acts as a repository for the many developers who contribute open source code to Mozilla projects, including Firefox, the Thunderbird e-mail program and Camino browser for Macintosh computers.

The foundation has survived off donations, early seed money, revenue from its search partners and ancillary development funding. But its overhead has grown along with its popularity and the outright mainstreaming of Firefox.

"The subsidiary will have the same goals and the same purpose as the foundation," says Baker. "But as we developed market share, we saw the economic value of having that share."

Baker and the folks at Mozilla might not put it this way, but the subsidiary will begin to unlock the substantial value at Firefox. After all, how often can a company say it is gaining share at the expense of Microsoft?

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Red Squirrel
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Post by Red Squirrel »

Freaky stuff... it was bound to happen. :(


Edit: Turns out firefox will stay free, but this whole corporate stuff is still icky, and they're bound to start charging sooner or later, so I suggest everyone gets latest builds as soon as they come out and store the installers in a safe place.

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Post by Cicero »

If they do start charging, I'll be back to IE. FF is great and all but not good enough to pay for.

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Post by Red Squirrel »

Yeah exactly. I'd just keep the version I have now.. I could never go back to IE, maybe IE7, if it turns out to be as good as it sounds.

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Post by Chris Vogel »

I don’t think they will charge for Firefox. If the rumours are correct (We’ll find out when the Foundation files its 2004 tax returns. 2003 tax returns aren’t helpful since they were before the Google deal.), the Mozilla Foundation has revenue of tens of millions of U.S. dollars. Just for comparison, Opera had revenue of something like US$15,000,000 (€3) in 2004. Of course, I converted that from Norwegian kroner. It may not be fair to use current exchange rates for something in the past. I really don’t know.

Even if they do charge, realise that the source code is still under open-source licences. Someone can take the code, compile a free “Firefox”, and distribute it freely. (I use quotes because the name and logos are trademarked by the Mozilla Foundation. Unofficial builds don’t get to use them.) There are many people building unofficial “Firefox” builds already, so I’m sure you wouldn’t have to build your own.

Look, I know “corporation” is a scary word, but let’s not jump to conclusions. The Mozilla Foundation is a not-for-profit organisation. It’s restricted in what kind of business deals it can make. For-profit corporations don’t have as many limitations. The Corporation is here for raising money that the Foundation cannot. All profit goes back to the Foundation, and the Foundation owns 100% of the Corporation. The formation of the Corporation is not bad within itself. It’s just a matter of what decisions the Corporation makes. I’m confident that they will do what’s in the best interest of the users. :)

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Post by Red Squirrel »

Yeah let's just hope it turns out ok. But I'm sure third party developers are quickly getting the latest source code just in case they also go closed source so we might end up with multiple firefoxes around. I should get the source and make a new browser and call it FireSquirrel™ :D

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Post by Anonymous »

Can i pre-order my copy of FireSquirrel? :).

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